The Meaning and Importance of Digital Transformation

As far as the business is concerned, every era has its own buzzword. In the late 1990s, it was the internet. At the beginning of the first decade of this century, it was social media. Now, it’s digital transformation. The gigantic importance that it has achieved can be gauged when John Chambers, former Executive Chairman of Cisco System, says, “At least 40% of all businesses will die in the next 10 years if they don’t figure out how to change their entire company to accommodate new technologies.” Clearly, digital transformation is critical to the survival of businesses – not just because of the vitality that it gives to an organization by upping its operational efficiency, but due to its ability to let an organization act proactively by taking the right decision as well. 

But despite such resounding affirmation from the leading lights of the market, only 34% of companies have undergone a digital transformation. Before going into the depth of the reasons behind it and the benefits of digital transformation, it’s important to have a detailed idea of the term digital transformation.